GTA 6 prolonged look reaches 31.1m views on Netflix in 4 days, making it the most-viewed title final week

Rishab

5 September, 2026


The prolonged look of Grand Theft Auto 6 was the most-viewed title on Netflix final week, reaching 31.1 million views in 4 days.

As Variety studies, viewership was tracked from the premiere final Thursday (August 27) by Sunday (August 30), which marks the top of Netflix’s weekly High 10 viewing window.

The 30-minute preview led Netflix’s English-language movie listing in 87 of 93 tracked nations, surpassing the crime thriller The Whisper Man, which stars Robert De Niro and Adam Scott.

The premiere was unique to Netflix for six hours earlier than turning into obtainable on YouTube. The video on Rockstar Video games’ channel has since reached 17 million views.

Selection famous that Netflix “defines a view as the full hours seen for a title divided by its runtime, which means one family watching a program twice would solely be counted as soon as.” In distinction, YouTube counts a view as quickly as a video begins to play.

Sensor Tower data indicated that Netflix’s US cellular viewership elevated by 35% hour-over-hour in the course of the prolonged preview final week.

Cellular customers rose by 50% in comparison with the common for a similar interval over the earlier 12 weeks. Internet site visitors elevated by 125%, briefly causing the streaming service to crash.

Take-Two CEO Strauss Zelnick beforehand informed GamesIndustry.biz that the Netflix premiere was “one of the hors d’oeuvres” of its marketing campaign for the title, which launches on November 19 on PS5 and Xbox Sequence X|S.



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